Insta-Snap College Tours!
A Get Schooled Original Event
In 2016 Get Schooled launched the award winning Get Schooled College Snapchat Tours and reached almost 500k students. In 2017 we made the campaign to be BIGGER and BETTER by partnering with not only BET but also TRL!
Get Schooled college students all across the nation are taking over our Snapchat and Instagram accounts for the month of November, also acknowledged as College Application Month. From HBCUs to Ivy Leagues, our Get Schooled alumni students (along with a few of our special influencer friends) share an up close and personal tour of their campus, answer questions, give tips and help get you excited about student life!
We know that 1 in 3 high school students who want to attend college have never stepped foot on a college campus. This campaign was designed as a solution to this problem!
Click for the following:
MY ROLE: Content team contributor. This included creating the visual look and feel of the campaign, creating the digital press kit used for promotion, assisting in the design and creation of the actual College Tours map, GIF, video intros and outros for each student tour, selecting and interviewing students to conduct the tours, and creating promotional materials for social media. Samples of campaign assets I've created can be viewed below or via the links above.